What is unique about iBOXdigital?
iBOXdigital is well positioned as a lead generation provider, which is the nucleus of any eCommerce marketing methodology. iBOX currently sits at the intersection of business strategy, revenue, technology and user experience. To put it another way, iBOX creates content that generates leads that turn into profits for both online and offline Marketers.
iBOXdigital mantra is...
Content creates Community that creates Commerce!
iBOXdigital success is based on utilizing an online "Patented" Data-Driven, Targeted Digital platform, along with utilizing offline data created Direct Marketing Methodologies (DRTV, Radio, Print, and Direct Mail) to market an array of B2C consumer products, eCommerce companies and financial services (health, life, auto, credit cards, mortgages, etc.), home security, sports teams, and pet wellness for well Branded clients! Our B2B experience includes Direct Response eCommerce successes for Dental, Medical and Pet Care products.
Successful multi-touch Direct Marketing can serve a number of masters simultaneously. It can be a "mass media-like"vehicle that also acts as a net to catch and identify targeted consumers for a specific category. You can build the brand, measure your branded TV GRP's, optimize your digital campaigns, identify your best consumers and those with the potential to be, help your retail or trade partners, drive sales volume and market share, and most importantly, begin to build a true relationship with your consumer franchise.
Simply, Direct Marketing is a Marketing Campaign vs. a Advertising Campaign.
Data Driven Targeted Digital Specialty: If you could position your company and product(s) to target on-line prospects . . . and then build a data driven marketplace, which is many-to-many … then you become a layer [in the ecosystem], and it’s harder to displace your company or its product(s)! iBOX can help you achieve this goal with a "Patented" Data Driven Digital platform with access to billions of proprietary cookies and nearly 100 million anonymous mobile phone and tablet IDs for unprecedented targeting at scale across multiple screens. The value of this platform vs. others is a higher match rate (80%+ vs ~40%), as well as the availability of granular attributes in the platform for modeling purposes and/or overlays to a clients data.
What it Can Become!
Additional Specialty: iBOXdigital has a long and successful tenure with Direct Marketing to the 50+ market…otherwise known as those "BABY BOOMERS." This demographic is 78 Million strong! We have a strong understanding behind the psychology of their buying behavior. And we have transformed that into successful Direct Marketing campaigns for numerous well branded clients. iBOX has successfully incorporated proven methodologies ("data driven" digital, DRTV, print, and direct mail) to tap into this Perfect Direct Marketing Prospect/Buyer.